Ron Fleming (New)

CONTENT ANALYST, STRATEGIST & DEVELOPER

 

Results-driven and analytical content development professional with comprehensive experience in client-focused service, project management, and business-generating content production. Leverage technical expertise and in-depth knowledge of field to evaluate and report on proposed customer-facing content and merchandising hierarchies prior to publication for a best-in-class customer experience. Ability to write, edit, and synthesize engaging customer-facing content for various media. Skilled professional with core strengths in leadership and goal alignment across teams and external agencies. Proficient at cultivating and retaining key client relationships and business partnerships. Articulate communicator; skilled in quickly engaging team members and audiences, establishing rapport and developing strong relationships.

Areas of Expertise

♦      Content Critique & Analysis
♦      Content Strategy & Development
♦      Process Automation		 ♦      Copywriting
♦      Operations Optimization
♦      Problem Resolution		 ♦      Process Documentation
♦      Training & Development
♦      Team Leadership

PROFESSIONAL EXPERIENCE

Gamut / Grainger | Contract QA Analyst / Sr. Site Editor | 2017 – Present

Facilitate client decision-making process by evaluating merchandising content and structure to provide valuable feedback. Boosted efficiency of Grainger QA processes and reporting by designing VBA macro tools; created similar tools to co-develop and streamline Gamut publishing queue. Developed data flows and reports to assist publishing workflows and cross-functional teams at Grainger.com. Delivered effective training regarding QA standards, publishing tools, and processes to team members and supported development of publishing guidelines for Grainger.com and Gamut.com.

  • Developed tool to ease and speed table duplicates identification process.
  • Designed and developed issue tracker in Excel with built-in JIRA-like workflows that enabled various teams to address QA problems in one place.
  • Integrated data across varied platforms to build automated and self-updating dataflows that combined otherwise inadequate reports into useful assets for cross-functional partners.

Amazon.com / Gamut | Contract Copywriter / VBA Developer | 2013 – 2017

Developed VBA macro scripts to enable automated content generation and management. Conducted and applied research for effective management of product taxonomy and improvements in data quality. Generated thousands of product descriptions by writing excel macros to parse manufacturer part numbers and assembling language.

  • Successfully published thousands of product descriptions and category copy for Amazon.com and Gamut.com.
  • Modified and updated process tool to effectively generate automated final reports and decrease process time.

ADDITIONAL EXPERIENCE

Teacher, Cornwall-Lebanon School District
Welder / Assembler, Supreme Mid-Atlantic Corporation
Personnel Specialist, United States Army

EDUCATION

  • Villanova University; Villanova, PA; Master’s Degree, GPA: 4.0; Major: Political Science 1997 – 1998
  • Millersville University; Millersville, PA; Bachelor’s Degree; magna cum laude; Major:
    Education-Social Studies 1995 – 1997
  • Indiana University of Pennsylvania; Gettysburg, PA; Professional Development; No major 2000 – 2003
    • Completed 24 graduate credit hours in Pennsylvania education law, collective bargaining, and leadership.
  • Harrisburg Area Community College; Harrisburg, PA; Paralegal Certificate (incomplete) 2011 – 2013
    • Completed 33 credit hours of instruction in legal research and writing and other topics; suspended attendance due to technical writing responsibilities at Amazon.com.

TECHNICAL PROFICIENCIES

Microsoft VBA | Power Automate | Microsoft Office 365 | SQL | JIRA | Domo | Power BI

ADDITIONAL INFORMATION